Fit FactoryFit Factory
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Coaching software for personal trainers and online coachesRun your coaching from one app.

Programmes, check-ins, nutrition and an AI assistant, with a client app live on Google Play.

Start your 14-day free trial

Card required. First charge after day 14. Cancel any time before.

Client app for Android, on Google Play
Coach Today screen with the AI daily brief

Check-ins, pre-read by AI.

Run the AI assessment on a check-in. It reads the week and the photos, sorts what went well from what to watch, and drafts a reply you can use, edit or bin.

  1. Run AI assessment
  2. Going well, watch-outs
  3. Apply or dismiss each suggestion
  4. Use this reply, send, mark reviewed

Late check-ins are marked, and every unreviewed one waits in one inbox.

Real AI output on demo data. The wait for the model is cut.

AI check-in assessment: summary, going well and watch-outs

Paste the plan you already have.

Paste a programme as plain text. Each line becomes an exercise with sets and reps, and anything it cannot match is flagged for you.

AI programme draft

About 2 minutes to draft a training week with AI.

Median 1:56 across five timed runs, brief to saved week. Editing and sending were not timed.

Programme builder: a pasted plan turned into exercises with sets and reps

Clients snap a meal. They fix the grams.

AI estimates each food and its portion. Your client adjusts anything before saving, and you see it in their food diary.

Burger and sweet potato fries used for the meal scan
AI-generated image
  • 5 free scans per client
  • 7,500+ verified foods
  • 700+ exercise demos
Meal scan: AI estimates each food and its grams, the client edits before saving
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PROGRAMMING✦CHECK-INS✦NUTRITION✦AI ASSISTANT✦PROGRESS PHOTOS✦PRs & COMMUNITY✦MESSAGING✦HABITS & STREAKS✦
7,500+

verified foods in the library

700+

exercise demos in the library

1,500

AI credits a month on Pro for briefs, drafts and reviews

14 days

free trial to start

FOR COACHES

I COACH

Run your business like a machine.

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FOR ATHLETES

I TRAIN

Get coached. See it pay off.

Sign in with your invite

Simple pricing. Serious tooling.

Starter

$29/month
  • Up to 20 clients
  • Workout programming & exercise library
  • Nutrition plans & macro tracking
  • Habit tracking & streaks
  • Check-ins with progress photos
  • Coach–client messaging
  • Goal tracking & countdowns
  • Supplement logging
  • Wearable sync (Oura)
  • Community feed & PRs
  • Today queue: who needs attention
  • Client billing through your own Stripe, PayPal or Paystack account
  • AI assistant: 250 credits/mo included, top up anytime
  • Client mobile app (Android)
Start 14-day free trial
Most popular

Growth

$55/month
  • Up to 40 clients
  • Everything in Starter
  • AI assistant: 500 credits/mo included, top up anytime
Start 14-day free trial

Pro

$75/month
  • Unlimited clients
  • Everything in Growth
  • AI assistant: 1,500 credits/mo included, top up anytime
Start 14-day free trial

Training with a coach? No Fit Factory subscription for athletes: your coach invites you and sets any coaching fees.

Build your factory.

Start free for 14 days

Card required. First charge after day 14. Cancel any time before.